Modele autentice în business-ul românesc: Theodora Popa-Liteanu aduce excelența și responsabilitatea pe scena antreprenorială din Sibiu

Behind a business built to stand the test of time, there are elements that go beyond mere financial results. It is about a unshakable consistency, o assumed responsibility and a permanent capacity to raise standards in an economic environment in continuous dynamics.

For the Romanian business community and for the new generations of leaders, the ability to transform contextual success into a culture of excellence represents the ultimate challenge of the present moment. The answer to this challenge will be debated at a benchmark event.

The voice of excellence in the Romanian economy

This year's edition of the forum „Entrepreneurial Vocation – Sibiu” bring it to the public attention Theodora Popa, a prominent figure in the domestic business environment. With a remarkable professional background, built on bold strategic decisions and continuity, he holds roles of major strategic importance:

  • Vice President of the group Transavia SA
  • Vice President to the CONAF Romania National Confederation for Female Entrepreneurship
  • Co-founder and Vice President to the Theodora Golf Club

Her presence on stage offers a rare opportunity to connect directly with a model of authentic leadership whose vision demonstrates that real success is not just about reaching a certain level, but about the ability to sustain it over the long term and build a sustainable ecosystem for the future.

Full event details

To ensure your participation in this inspirational dialogue dedicated to leadership and entrepreneurial education, please find all the organizational details below:

  • Data Thursday, September 10, 2026
  • Now: 15:00
  • Location: „Nicolae Bălcescu” Land Forces Academy”
  • Address: 3-5 Revoluției Street, Sibiu
  • Access: Free, exclusively by prior registration
  • Dress Code: Business / Office

Registrations can be made by filling out the official form available online. HERE

An initiative supported by top leaders

The project is a comprehensive initiative created by CONAF, benefiting from the support of renowned institutional and commercial partners who share the same mission of supporting Romanian entrepreneurship.

  • Partner organizations: National Association of Entrepreneurs, Federation of Women Entrepreneurs Employers' Organizations.
  • Main supporter: Philip Morris Romania.
  • Business partners: Sultan Romania, Edenred Romania.
  • Partener digital: RisCo.ro.
  • Parteneri media naționali: AGERPRES, Magic FM România.ABdirect.ro

Evenimentul promite să fie nu doar o platformă de networking, ci și un punct de plecare pentru strategii economice solide și durabile.

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What is behind TRANSAVIA's 35 years of success

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Research and Innovation

Research and innovation based on food science and nutrition are at the core of TRANSAVIA's development. The objective is clear: better, safer products that are better adapted to today's lifestyle, designed to support consumer health and the dietary balance of the entire family. Behind every product are multidisciplinary teams working together to guarantee superior product quality.

TRANSAVIA has consistently raised market standards, from introducing fresh products with controlled texture and extended freshness, to investments in modern technologies such as protective atmosphere packaging. Innovation also continues in the packaging sector, designed for safety and sustainability, as well as in the development of product ranges adapted to the contemporary pace. Products like Fragedo Crunch Your Lunch offer quick and balanced options without compromising on quality. At the same time, the company allocates resources for research and development in the pet food sector as well, contributing to the creation of quality nutritional solutions tailored to their needs. Through collaborations with the academic environment and centers of excellence, TRANSAVIA consolidates its leadership role, constantly bringing relevant and responsible solutions to the market.