TRANSAVIA reveals its success story, from grain to fork, at ANUGA 2025

TRANSAVIA, liderul pieței de carne de pui din România, își spune povestea produsleor făcute așa cum trebuie, de la bob la furculiță, „well made at every step”, la ANUGA 2025, cel mai mare târg internațional de produse alimentare și băuturi din lume (4–8 octombrie 2025, Messe Köln, Germania). În Hala 09.1 | Stand E041, vizitatorii vor […]

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How do you prepare it?
Brand

Research and Innovation

Research and innovation based on food science and nutrition are at the core of TRANSAVIA's development. The objective is clear: better, safer products that are better adapted to today's lifestyle, designed to support consumer health and the dietary balance of the entire family. Behind every product are multidisciplinary teams working together to guarantee superior product quality.

TRANSAVIA has consistently raised market standards, from introducing fresh products with controlled texture and extended freshness, to investments in modern technologies such as protective atmosphere packaging. Innovation also continues in the packaging sector, designed for safety and sustainability, as well as in the development of product ranges adapted to the contemporary pace. Products like Fragedo Crunch Your Lunch offer quick and balanced options without compromising on quality. At the same time, the company allocates resources for research and development in the pet food sector as well, contributing to the creation of quality nutritional solutions tailored to their needs. Through collaborations with the academic environment and centers of excellence, TRANSAVIA consolidates its leadership role, constantly bringing relevant and responsible solutions to the market.