500 farmers celebrated the „Corn Festival – From the Plow to the Drone” with the support of the vegetable farms TRANSAVIA and East Agro

On September 3, 2025, the TRANSAVIA vegetable farms in Rediu, Cluj County, became the meeting point for over 500 farmers from Transylvania, Banat, and Crișana. The first edition of the „The Corn Festival – From the plow to the drone”, Organized in partnership with East Agro. On a 10-hectare demonstration platform created at the TRANSAVIA vegetable farm, 96 corn hybrids were cultivated and documented. The farmers were able to compare the productivity and adaptability of these hybrids to local conditions on the field and watched demonstrations of modern technology, including drones for plant protection and crop monitoring. The platform was monitored throughout the season by 12 students from USAMV Cluj-Napoca. The TRANSAVIA farm thus became a true living laboratory where theory meets practice.

The involvement in this project reflects TRANSAVIA’s commitment to sustainable agriculture and local communities. The market leader in poultry in Romania is the only producer in the country with a 100% integrated model, „from bean to fork,” and cultivates approximately 10,000 hectares of corn, wheat, and sunflower. These crops provide the feed for the chicks coming from and raised exclusively on its own farms. „For TRANSAVIA, the partnership in this initiative confirms that high-performance and sustainable agriculture is built through collaboration. The 10-hectare platform created in our vegetable farm in Rediu demonstrates that tradition, efficiency, and innovation can go hand in hand, transforming the challenges on the field into real opportunities.”, said Adrian Fărcaș, Director of the Vegetal Sector at TRANSAVIA.

More details about the event at: Agribusiness & The Meat Industry

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Research and Innovation

Research and innovation based on food science and nutrition are at the core of TRANSAVIA's development. The objective is clear: better, safer products that are better adapted to today's lifestyle, designed to support consumer health and the dietary balance of the entire family. Behind every product are multidisciplinary teams working together to guarantee superior product quality.

TRANSAVIA has consistently raised market standards, from introducing fresh products with controlled texture and extended freshness, to investments in modern technologies such as protective atmosphere packaging. Innovation also continues in the packaging sector, designed for safety and sustainability, as well as in the development of product ranges adapted to the contemporary pace. Products like Fragedo Crunch Your Lunch offer quick and balanced options without compromising on quality. At the same time, the company allocates resources for research and development in the pet food sector as well, contributing to the creation of quality nutritional solutions tailored to their needs. Through collaborations with the academic environment and centers of excellence, TRANSAVIA consolidates its leadership role, constantly bringing relevant and responsible solutions to the market.