The votes of 544 representatives of retailers and suppliers have given our brand Fragedo the title of „The strongest meat brand”. This was designated, tied in votes with the Cris-Tim brand, and the award ceremony took place on Thursday, November 16, 2023, in Bucharest, during the 18th edition of the „Piața Awards” Gala.
„We are honored to receive the „Most Powerful Meat Brand” award for our flagship brand, Fragedo, at this year's Piața Awards. This recognition motivates us to continue doing things exactly as they should be done, to bring joy into every kitchen with our safe, quality, tender products of authentic taste. We invite all consumers to get inspired by the recipes created for taste enthusiasts „just as they should be,” from the section RECIPES of our website.
We thank every member of the TRANSAVIA team for their dedication and passion in building and maintaining this strong brand loved by consumers. We congratulate all the winners of the Piața Awards and the entire team Piața Magazine for the flagship event of the year in the FMCG segment”, declare TRANSAVIA representatives.
Fragedo it is the perfect choice for everyone who wants to eat natural, high-quality products that ensure taste and nutritional value at the highest level. The wide range of fresh chicken products ensures the perfect choice for any family: portioned and carefully selected products, from the traditional grilled chicken, liver and chicken legs, to boneless breast and chicken wings for delicious recipes, for all tastes. For convenience, you can choose the Fragedo Deli options (Barbecue, Marinés and selected assortments) and Fragedo Vin Prietenii la tine (ready-made specialties based on our own recipes).
TRANSAVIA chicken farms comply with strict space and hygiene conditions, the chickens are treated with great care, and their feed is exclusively grain-based, sourced from own crops. The authentic taste of the meat Fragedo is conferred by the healthy natural environment in which the chicks are raised.
The PIAȚA Awards reward the performances of the 2022 – 2023 season in the fast-moving consumer goods industry.
