TRANSAVIA represents Romania at ANUGA 2025, the largest global trade fair dedicated to the food industry, held in Cologne. Among the thousands of exhibitors from over 110 countries, the company’s stand (Hall 09.1, Stand E041) attracts visitors with the message „Well made at every step” – well done at every step. The family business has a unique model in Central and Eastern Europe: it controls every stage of the process, from the cultivation of cereals and the rearing of poultry to the final product. „Our biggest asset is that we are 100% integrated, always offering the highest quality products”, say Theodora Popa-Liteanu, Vice President TRANSAVIA.
The novelty brought to Cologne this year is the Fragedo Crunch Your Lunch range, a premium line of ready-to-cook chicken breast products: schnitzel, bites and strips. TRANSAVIA already exports daily to almost 30 countries, and its participation at ANUGA 2025 confirms its position as a reliable partner in the international market. „The seriousness with which we honor contracts and the openness to optimal solutions are our competitive advantages”, states Daniel Opriș, External Sales Director TRANSAVIA. The company is constantly investing in green energy and modern technologies and publishes annual sustainability reports.
Read the full article on The Pozitiv newspaper.
